Blog
Search Marketing Standard Acquired by iNET Interactive
iNET Interactive today announced that it has acquired Search Marketing Standard, the largest and fastest growing print publication serving the Search Marketing industry, and its associated web properties, SearchMarketingStandard.com, PayPerClickUniverse.com and SEMCompare.com.
Launched in early 2006, with the goal to provide readers with practical, relevant and easy-to-understand Internet Marketing information, Search Marketing Standard magazine has grown […]
Recap of HostingCon 2008- iNET in the press
Exhausted but excited with the outcome of HostingCon 2008, the iNET team arrived back in the office after trekking back to Cincinnati from Chicago. Interjuncture, the original producers of HostingCon, managed this year’s event very well. During the close of HostingCon 2008, Interjuncture’s CEO, George Roberts, and our President and CEO, Troy Augustine, […]
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Online community SEO: User-generated versus editorial content
Anyone who performs search engine optimization knows that content is one of the most important components of a SEO strategy. This is true from a user engagement perspective, for branding purposes and specifically for the opportunity to rank in the search engines. As a social media company operating prominent online communities for Internet professionals and […]
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Web Hosting Talk mentioned on GigaOm this weekend
Web Hosting Talk got a great mention today in a post on Giga Om about ways to cut startup costs.
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iNET welcomes two meeting and event industry veterans!
Bev Yuellig and Stephanie Splete join iNET Interactive next week to run our newly-formed events department. Each of them has over 20 years event management and marketing experience, and they are excited to help us take the HostingCon Conference and Trade show to the next level.
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HostingCon & iNET Interactive: Frequently Asked Questions
Here are some answers to questions we’re anticipating of our acquisition of HostingCon that was announced this morning.
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Getting Your Arms Around Social Media
There is little doubt that social media is transforming business. However, even as a marketer working within social media, putting it all together into a coherent framework is challenging.
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Web 2.0 Expo: Lessons learned from a web developer’s perspective
iNET’s attendance of the 2008 Web 2.0 Expo gave us the chance to interact with some of the people behind the most popular online services. As a developer, the sessions were extremely informative while humbling at the same time. Despite the ego check, I walked away with a handful of things that I feel are important for all web developers.
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Controlling chaos: Three recommendations for managing your brand in the social media
Sometimes we forget how much media has changed. Before the days of the Internet and social media, brands used to be able to spoon feed their message. They only needed to concern themselves with a couple of media channels — three network TV stations, a handful of national newspapers, and maybe a few trade magazines. The message was easy to control. It was neat, clean, and sanitized. Well, my friends, those days are gone.
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AdTech: San Francisco
A few weeks ago, I attended the AdTech Conference in San Francisco. Luckily my airline only declared bankruptcy and didn’t shut down their planes (kudos to you Frontier!) so I arrived in time to see the first keynote presentation of the conference: This Is Not Your Father’s Kodak. The speaker was Jeffrey Hayzlett, the Chief Business Development Officer and VP of Eastman Kodak Company.
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